Tan Republic Corvallis’ Media Presence

Tan Republic has two locations in Corvallis. They both share the same social media accounts and the website is the website for all locations. The website is very well organized. Many links to promotions, different locations, rewards, locations and other things. The first thing on the website is a video with it’s specials in a text box. In the middle, is a link to find your closest location. At the end of the home page is a form to fill out to join their news letter and “text club”. The website is easy to navigate and well organized. Information is well balanced with images. I enjoyed that they provided pictures of specific tanning beds and spray tan machines.

Tan Republic posts frequently on Instagram. They share promotions and deals that they are having. The cohesiveness and aesthetic needs some work. There overall feed does not go together.

If I were to manage their Instagram, I would continue posting regularly, sharing promotions, but I would establish a color scheme, and create info graphics and posts within the scheme, This would make the Instagram pop more.

XO, Lauren Alexis

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Lauren Alexis

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